Star image as her names comes up makes it more of a movie based video.
Scopophilia as we see Taylor swift through the additional camera lens
when the mirror flicks up.
Title comes up makes it look like a movie
The camera opens across and sexualises Taylor swift and the women in the
music video male gaze
Close up sells the star during the chorus of her singing
Slow motion is often used in music videos to imply to the videos - When
she broke through the wall to show her strength
Use the knives the cut to the beat. Cut to the beat as she gets on the
beat.
Different outfit changes to sell her star image
Lyrics match the video - Bad blood - punching
During the ski part of the song, it focuses on a tracking shot as the
pace slows down to match her vocals.
Split screen makes you want to watch it again and also through the
setting
CGI effects intertextual reference to the magnificent seven
Dis-continuity editing is employed in music videos to encourage the
viewer to repeatedly watch them.
In bad blood we see the repletion of fighting scenes , slow motion and
close-ups of Taylor swift as the song reaches its conclusion. Music videos do
not have to look like sims and therefore sequences can be repeated as long as
they are not to repetitive.
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